Ron Evans
2 min read
First-Time Attenders
Happy Monday! I hope your day went well. I’m just back from kicking off a new project last week with a large nonprofit in Eugene, Oregon....
Ron Evans
2 min read
Reacting to Tigers
Last week, a raccoon climbed 25 stories up the side of the UBS Plaza building in St. Paul, Minnesota, and the internet blew a gasket. The...
Ron Evans
2 min read
The Benefit of the Doubt
It seems like many people have forgotten the fine art of giving others the benefit of the doubt. We assume instantly that any negative...
Ron Evans
2 min read
Letting go of tired strategies
Before the internet, the Yellow Pages was king. I remember looking through the business listings for the little cartoons people often put...
Ron Evans
2 min read
Why You Should Let Staff Members Communicate Directly With Your Customers
Your organization is filled with fascinating, passionate people who want to share their love for your brand. Their loyalty is infectious....
Ron Evans
3 min read
Complacency in customer experience
What’s the customer experience of buying your service or product like? Today, I stopped by the market to pick up some things, and decided...
Ron Evans
2 min read
Customer satisfaction is not good enough
About half of my Amazon orders result in an email from seller asking to confirm delivery, and requesting that I write an Amazon review....
Ron Evans
2 min read
A catalyst for conversation
While traveling in Philadelphia I found a little Café to have lunch. In the dining area there were two other people sitting separately a...